Adjacent Opportunities are those possibilities that are just one step away from where we are right now. They’re our ability to recognize change when it’s right in front of us. And when we can act on those opportunities we can have a profound and lasting impact on our communities.
As an author, consultant, and social entrepreneur, Ron Schultz has spent the greater part of a decade writing his often witty and engaging Adjacent Opportunities column for the international journal Emergence: Complexity & Organization. Now, in Adjacent Opportunities: Sparking Emergent Social Action, he has collected nine of these columns that represent his perceptions about what it means to take social action—and for those who know Ron and his work, those perceptions usually aren’t very far from being connected to laughter.
As he will tell you, “In relationship to social action, if you’ve got it in your head that you want the world to be a better place, you had better be able to laugh, because it’s never going to happen as you expect it.”
This little book is an opportunity for finding something unexpected, uplifted, and possible that can make the difference between talking about building a better community and actually doing it.
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Praise for Adjacent Opportunities
Ron Schultz has written a book that goes directly to the heart and mind of social entrepreneurship. It inspires action and serves as a wonderfully thoughtful and light-hearted approach to engage those who live their lives as social entrepreneurs.
Steve Mariotti, CEO, Network for Teaching Entrepreneurship (NFTE)
Ron Schultz is a visionary in the spirit of Dr. Yunus.
Alex Counts, CEO, Grameen
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